GivingTuesday is almost here, but that doesn’t mean your work is done. As big as GivingTuesday is, it’s really just a launching point for year-end appeals. The month of December is even bigger, with 31% of all annual giving taking place in the last month of the year.
In the last installment of the GivingTuesday Procrastinator Webinar Series, Chris Newcomer and Nhu Te break down how technology can help build on the momentum of GivingTuesday to create your best year-end appeal yet.
Here is a quick recap of what you can expect to learn:
- What Is Thank-You Wednesday? Learn why thanking your donors after GivingTuesday is so critical and how to craft your thank-you email.
- How to Connect #GT to Your Year-End Campaign. GivingTuesday is only the start of year-end fundraising, and GiveSignup | RunSignup has the tools to help you effectively make your year-end successful.
- Engaging Donors Beyond the Ask. It’s important to diversify your email communications with your donors, and we share a few examples with you.
- Incentivizing Your Supporters. Encourage supporters to take action by donating, fundraising, or spreading the word through unique gamification tools, like milestones and badges, and even rewards!
What is the difference between GiveSignup and RunSignup? This graphic explains it well: It’s one platform with two purpose-built solutions for all types of events.