Every nonprofit is trying to figure out how to generate revenue right now. Here is an overview of ways to can use GiveSignup to potentially make some money. We also have a sister blog for ways to Save Money with GiveSignup.
Here is a quick list:
- (Free) Virtual Events with Donations and Fundraising
- Replace/Extend Your Event with a Virtual Event
- Facebook Fundraising
- Processing Fees
- Ticket Events
- Donation Forms and Websites
- Referral Rewards
- Multi-Event Registration
(Free) Virtual Events with Donations and Fundraising
It’s easy and free to create a free virtual event with donations and fundraising to engage your supporters and raise money during this challenging time for nonprofits. Why should your nonprofit do a free virtual event?
- Engage your community, and make it easy for everyone to get involved.
- Raise money: Make a soft ask for donations and incentivize fundraising.
- Save money: None or limited operating costs to put on the event. With GiveSignup/RunSignup you get a free website, free Facebook Fundraising, free email, free results, free online bibs and finisher certificates, free text messaging, etc.
- Grow and cultivate your donor pipeline.
Replace/Extend Your Event with a Virtual Event
Replacing an event that has to be cancelled with a virtual event has become a popular option. We saw the Crescent City Classic sign up 1,000 people to their virtual edition after they had to cancel the physical race. Komen Twin Cities’ Race for the Cure has had more 3,000 participants register and has raised nearly $100,000 since converting to a virtual event. While the numbers are not where they were last year for any of these events, it does at least provide a way to make some money. And as mentioned in our Save Money blog, you can lower your costs to operate your event.
GiveSignup’s Facebook Fundraiser integration is 100% free (we don’t charge for donations made on Facebook) and available to every nonprofit (there is no fee to enable the integration). We are seeing a number of no fee or low fee virtual events where the participant agrees to fundraise for the nonprofit. They get a beautiful Fundraiser Page on GiveSignup, and then can auto-create a connected Facebook Fundraiser that allows fundraisers to easily share and raise money directly on Facebook at no cost to your nonprofit.
Increase your processing fees. GiveSignup charges the lowest fees in the industry. Other platforms like Classy and Eventbrite have higher processing fees for donations, registrations, and tickets. Charge an extra fee or change the percentage. Read more detailed ideas on this blog.
While discussing pricing, let’s mention that the GiveSignup Nonprofit Ticket platform can also be used to do low overhead virtual events. Many nonprofits are stuck with Eventbrite, which does not allow easy donations, and their new policy of holding all funds until after the event isn’t helping nonprofits raise money.
Donation Forms and Websites
Elevate your donations from Paypal to GiveSignup’s donation websites and donation forms to take advantage of free reporting, free CRM, free email, free analytics, and free websites. Donation Websites and Forms automatically apply your nonprofit’s branding and custom domain or subdomain, giving your nonprofit a 100% white-label solution to collect donations. Donation Forms are both powerful and easy to create so that your nonprofit can raise more and save time
One of our most powerful tools is Referral Rewards. It allows you to incentivize supporters to get their friends to sign up. The most successful events are using this to get 15% and more of their participants are incredible ROI’s of 1,000%+. In fact, use this downtime to educate yourself on how you can use all of our powerful marketing features.
Sponsors are a major source of revenue for many events. While it may be difficult to get sponsors, special creative thinking can help during this tough time. Partnering with local restaurants for take-out to go along with your virtual event is just a simple idea that can help your race and your local community. There are countless others. And we make it simple with our Sponsor Platform that allows you to easily track and invoice sponsors, as well as provide them lots of ways to get visibility via the website, email, txt messaging, RaceJoy announcements, virtual bibs and finisher certificates, and more.
Get creative with your packaging and pricing. Using our Multi-Event registration capability, offer 5 events for the price of 3. Or bundle a package of a virtual event this year with next year’s event. There are tons of creative ideas on how to generate revenue today – and your supporters want to find ways to support you and find motivation for the hope of future fun so their long solo walks and runs are more meaningful to them.